Martin Forsyth – Bidvest 3665
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- Martin Forsyth – Bidvest 3665's presentations
Foodservice- the product information challenge
Martin will explain the practical challenges in providing comprehensive ,accurate and up to date food product information to thousands of customers in a foodservice environment. The route to market/the information supply chain and the techniques used to maximise customer satisfaction in a service excellence environment will be covered. He will also explain how foodservice customer information expectations have changed with the advent of FIR and why this will help focus the information supply chain on this important subject for the future.
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